Tag Brand Identity

The 5 Brand Personality Elements

5 Key Elements of Brand Personality

No matter what kind of business is in question, every single brand is in the market of communication with people. For an exchange of value between the two to happen, both sides need to communicate and then connect on a…

A photo with target customer properties displayed on a phone.

How To Create Target Customer Profiles

Today, I want to show you how to create target customer profiles for your brand. How you can describe your ideal customer, and how to design the profile as the perfect match. At the beginning of my digital marketing journey,…

How to Build a Personal Brand Complete Guide

Personal branding is relevant now more than ever in today’s economy of connection. We’re now living in a world where everyone has something to gain from creating a personal brand. Whether you’re an artist, a content creator, or you’re just…