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Articles Brand Building

How To Build And Launch A Digital Brand (Complete Guide)

All the steps on how to build a brand, starting from brand purpose and visual identity, target consumers, business model, marketing strategy, and more.

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Articles Brand Building Branding Basics

3 Simple Steps To Create Strong Brand Guidelines

Building and practicing your brand guidelines is almost like setting goals about the impact that you want to have on the world.

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Articles Brand Building Brand Marketing Brand Strategy

How To Create Target Customer Profiles

Today, I want to show you how to create target customer profiles for your brand. How you can describe your ideal customer, and how to design the profile as the…

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Articles Brand Marketing Brand Strategy

How to Create a Content Marketing Calendar

How to plan, set-up and manage a content calendar for your brand with examples and a printable template that you can use.

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Brand Building Branding Basics

10 Key Elements of Succesful Branding

There are 10 key branding elements that form a brand identity, and they all fit together to showcase the visuals, the story, and the value of your brand.